Paid Google Ads vs Organic Search
Paid advertisements are slowly taking a higher rank on a marketers SEO list, but how do they compare to free organic listing?
This week, unbounce have produced this brilliant infographic which highlights the key statistics between Google’s paid and free advertising.
According to unbounce, Google ads CTR (Click-Through-Rate) on (high commerical intent) queries are up to 600 times higher than on Facebook, so how and why are Google’s paid ads more effective? …
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